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Goal: Showcase Fidium's crisp streaming internet speeds... via radio.
Solution? Partner with Grammy nominee Aloe Blacc for a one-of-a-kind streaming audio spot:
The Broken AdAloe Blacc
00:00 / 00:30
This was a core asset of our 360 campaign called Floating On Air -- capturing the weightless, worry-free feeling of good internet (incl CTV, DTV, OLV, Meta + static, mailer, & traditional radio):
All capturing how great internet feels, not just the industry standard features & price points:
Broadcast Radio 15s
00:00 / 00:15
Awards: 2x New York Festivals Advertising shortlist (Audio + Radio, Utilities)
ADs: Jake Alviene, Zoe Ellen Joffe, Dessi Price
CD: Peter Bray
EP: Natalie Romero
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